Increase ROI with Content Marketing





Increase ROI with Content Marketing

 
ITEXPO
CONFERENCE: October 5 – 8, 2015
EXHIBITS:
October 6 – 8, 2015
Anaheim Convention Center Hall A /
Anaheim, California
@ITEXPO
[Sponsors]

QUICK LINKS:

GETTING THERE: Anaheim Convention Center /
Hall A
800 West Katella Avenue,
Anaheim, CA
[Map & Directions]

Great Content + Effective Lead Capture =
More Sales!
Increase ROI with Content Marketing

BROUGHT TO YOU BY:

Learn content marketing strategies, best practices, and review real-life examples with marketing experts. Plus, discuss and debate branding/marketing strategy with your peers.

Connect with leading content marketing experts in an intimate setting to gain insight into the newest avant-garde marketing tactic.

Sessions Include:

  • Content Marketing: What it is and Why You Need it Now
    By now, every savvy marketer has heard the popular buzzword "content marketing." More importantly, they’re witnessing their competitors embracing content marketing as a proven method for bolstering brand awareness, increasing lead generation and improving customer acquisition and retention. But what exactly is content marketing in the first place? This presentation will walk attendees through the basics of this invaluable content-driven marketing strategy and why now is the time to get on board.

  • Content Marketing: Four Steps for Getting Your Boss’ Buy-in
    To get started with content marketing you need a plan and the boss on board. Your boss may understand what content marketing is, but does he or she truly understand the competitive significance, return on investment and proven value of this custom content strategy? In this session participants will uncover the hard ROI of content marketing, review proven use cases, and go through four simple, yet effective, steps that marketers can take to move forward with content marketing.

  • Building Your Content-Driven Online Community to Achieve Marketing Results
    With an ever changing online-landscape, it can be a challenge to stay on the cutting edge of technology and marketing best practices. Organizations that build effective, content-driven Online Communities are able to connect with their target audience, improve their online visibility and establish their brand as a thought-leader.
    In this presentation, participants will learn about what makes an Online Community successful, how your organization can build your own Online Community, and how partnering with a respected content producer can improve your results.

REGISTER TODAY:
Visit ITEXPO or contact Frank Coppola at
203-852-6800 x131.

BECOME AN EXHIBITOR & SPONSOR
Contact Joe Fabiano at 203-852-6800 x132 or Maureen Gambino at 203-852-6800 x109. They will work with you to create a plan that will meet your budget and exceed your goals. 

*****SHOW ALERTS*****
Celebrate Gameday Thursday!
Thursday, October 8: 11AM – 2PM – Exhibit Hall Floor
Gameday Thursday will be a day of fun, giveaways, beverages and snacks! Challenge colleagues to a game of Kan Jam, new partners to a Lawn Golf game or even try your hand at Corn Hole! Come and enjoy the day networking and fun!

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MONDAY, OCTOBER 5:

  • Conference Sessions: Tracks Include: Communications Solutions, Lawful Intercept, NFV Expo, Skype for Business Conference at ITEXPO (Sponsored by Microsoft)
  • Training & Workshops: Content Marketing Workshop, Skype for Business Conference at ITEXPO (Sponsored by Microsoft)
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TUESDAY, OCTOBER 6:

Exhibit Hall Hours:
5 – 7:30 PM View Exhibitors

  • Keynotes:
      • 12:45 PM: Vertical Communications: Peter Bailey, President & Chief Executive Officer
      • 3:30 PM: XO Communications The Meaning of Network Virtualization: Chris Ancell, CEO
      • 4 PM: Microsoft: Paco Contreras Herrera, Director WW Product Marketing – Skype for Business
  • Special Events: 5 – 7 PM – Exhibit Hall Grand Opening Networking ReceptionExhibit Hall Floor
  • Conference Sessions: Tracks Include: Communications Solutions, Service Provider, NFV Expo, Skype for Business Conference at ITEXPO (Sponsored by Microsoft)
  • Training & Workshops: ChannelVision (CVX) Expo, Ingate SIP Trunking, UC & WebRTC Seminars, Skype for Business Conference at ITEXPO (Sponsored by Microsoft)
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WEDNESDAY, OCTOBER 7
Exhibit Hall Hours:
11 AM – 5 PM View Exhibitors

  • Keynotes:
      • 10 AM: Intel Security: Candace Worley, SVP and GM, Endpoint Security
      • 10:30 AM: Avaya: Mohammad Nezarati, General Manager and Vice President UC Applications
  • Giveaways: 3:30PM – First (3) Giveaway Prize Packages Drawing Pick up your official entry card. Visit each of the sponsors listed on your card and have it stamped. Drop your card off at the giveaway display on the exhibit hall floor. Sponsored by: AireSpring, Vonage, Enghouse Networks, Taqua, NetSapiens
  • Conference Sessions: Tracks Include: Communications Solutions, Service Provider, Skype for Business Conference at ITEXPO (Sponsored by Microsoft)
  • Training & Workshops: ChannelVision (CVX) Expo, Ingate SIP Trunking, UC & WebRTC Seminars, Skype for Business Conference
    at ITEXPO (Sponsored by Microsoft)

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THURSDAY, OCTOBER 8
Exhibit Hall Hours:
11 AM – 2 PM View Exhibitors

  • Giveaways: 1:30PM – Final (2) Giveaway Prize Packages Drawing & $15,000 Grand Prize Giveaway Drawing Pick up your official entry card. Visit each of the sponsors listed on your card and have it stamped. Drop your card off at the giveaway display on the exhibit hall floor. Sponsored by: AireSpring, Vonage, Enghouse Networks, Taqua, NetSapiens
  • Training & Workshops: Ingate SIP Trunking, UC & WebRTC Seminars, Skype for Business Conference at ITEXPO (Sponsored by Microsoft)

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GIVEAWAYS    
Exhibitor Giveaways  


Sponsored by: AireSpring, Vonage, Enghouse Networks, Taqua
, NetSapiens
Pick up your official entry card. Visit each of the sponsors listed on your card and have it stamped. Drop your card off at the giveaway display on the exhibit hall floor.

Giveaway Packages Include:
3D: Makerbot Replicator Mini Compact 3D Printer with Filament
Apple: Apple TV, Apple TV, Macbook Air
• [NEW] Destination: $500 Delta Gift Card & $500 Hyatt
Gift Card
• [NEW] Fashion: Pebble Time, Tory Burch for Fitbit Metal Hinged Bracelet, FitBit (For Tory Burch Bracelet)
• [NEW] Travel: (2) Bluesmart Carry-On, Beats urBeats In-Ear Headphones, Beats by Dr. Dre Studio Wireless Over-Ear Headphones
GRAND PRIZE GIVEAWAY: $15,000

ITEXPO
2-Days of Giveaways
THIS YEAR: If your name is chosen, you choose the package you win*!

Wednesday, October 7

Thursday, October 8

*All Giveaway Package Prize Items Subject to availability.*

3:30 PM

1:30 PM

*$15,000 Grand Prize is not a Package Giveaway.*

 Diamond Sponsor:
     
  Platinum Sponsors:
 
 
  Gold Sponsors: