It’s easily one of the biggest objections when it comes to unified communications (UC): costs. As UC costs can be one of the main reasons that potential buyers don’t throw their hats in the ring, partners need tools to convince them it’s worth it. Beating the cost objection is simple but not always easy – all that needs to be done is to demonstrate that the value of UC is greater than the value of the cash that would be required to bring it in. So how do you do that? The best way is to look at the trends that are emerging regarding cloud and how businesses spend so you know what your customers are considering.
Click here to learn more about some trends that will affect how businesses spend money on the cloud and specifically consider UC costs.
About MicroCorp
MicroCorp is the premier value added distributor of telecom and cloud solutions. Since 1986, we have simplified the purchase and management of telecommunications services for business customers. Today, the MicroCorp People Powered Network is nothing short of the most powerful combination of back office systems, people and support offerings in the industry. MicroCorp can be your whole back office or an extension of your current team, so you can focus on growing your business profitably. With a portfolio of solutions from more than 80 premier telecom and cloud providers combined with our collaborative back office portal, Nautilus, we are the trusted, skilled partner for a national network of agents, MSPs and VARs. For more information on MicroCorp or to become a partner, visit microcorp.com.
