One of the greatest advances in sales is the concept of subscription selling. While this was huge for publications, only recently has it been applied to other markets. From snacks to toiletries and beyond, the notion of getting a customer to pay monthly for a recurring shipment of goods is catching on, effectively allowing businesses to sell to their customers forever. In the channel, meanwhile, subscription sales allow technology-related firms to do the exact same thing.
Channel partner sales that include recurring revenue strategies offer distinct advantages over normal selling.
About MicroCorp
MicroCorp is the premier value added distributor of telecom and cloud solutions. Since 1986, we have simplified the purchase and management of telecommunications services for business customers. Today, the MicroCorp People Powered Network is nothing short of the most powerful combination of back office systems, people and support offerings in the industry. MicroCorp can be your whole back office or an extension of your current team, so you can focus on growing your business profitably. With a portfolio of solutions from more than 80 premier telecom and cloud providers combined with our collaborative back office portal, Nautilus, we are the trusted, skilled partner for a national network of agents, MSPs and VARs. For more information on MicroCorp or to become a partner, visit microcorp.com.
